From dae302bd18c01ce30e8c2ab2558617327e7b5282 Mon Sep 17 00:00:00 2001
From: glass beadian <glassbeadian@hdys.band>
Date: Tue, 13 Oct 2026 16:44:59 +0000
Subject: [PATCH] brand: process-not-platform manifesto on the landing

Hero strip (ES/EN): 'Not a platform. A process.' / 'Decide together.
Publish anywhere. Forget nothing.' / 'What they delete, we archive. What
they silence, we broadcast.' Footer line: 'Not a product. A process.
Built by collectives, for collectives.'
---
 apps/web/src/app/page.tsx | 22 ++++++++++++++++++++++
 1 file changed, 22 insertions(+)

diff --git a/apps/web/src/app/page.tsx b/apps/web/src/app/page.tsx
index 88e390c..6f7da5c 100644
--- a/apps/web/src/app/page.tsx
+++ b/apps/web/src/app/page.tsx
@@ -147,6 +147,22 @@ function ManualLanding(): React.ReactElement {
         <h1 className="mb-2 text-2xl font-bold">{t(MANUAL_TITLE)}</h1>
         <p className="mb-8 text-sm leading-relaxed text-text-dim">{t(MANUAL_INTRO)}</p>
 
+        {/* The brand spine, up front: process, not product. */}
+        <section aria-label={t({ es: "Nuestro principio", en: "Our principle" })} className="mb-10 rounded-lg border border-accent bg-surface p-4">
+          <p className="text-base font-bold tracking-tight text-accent">
+            {t({ es: "No es una plataforma. Es un proceso.", en: "Not a platform. A process." })}
+          </p>
+          <p className="mt-1 text-sm font-semibold">
+            {t({ es: "Decidir en colectivo. Publicar donde importa. Olvidar jamás.", en: "Decide together. Publish anywhere. Forget nothing." })}
+          </p>
+          <p className="mt-2 text-xs leading-relaxed text-text-dim">
+            {t({
+              es: "Lo que borran, lo archivamos. Lo que silencian, lo transmitimos. Cada voz cuenta — y ninguna puede ser silenciada.",
+              en: "What they delete, we archive. What they silence, we broadcast. Every voice counts — and none can be silenced.",
+            })}
+          </p>
+        </section>
+
         {/* The three participation paths — the core of the page. */}
         <section aria-labelledby="paths-heading" className="mb-10">
           <h2 id="paths-heading" className="mb-3 text-xs font-bold uppercase tracking-wider text-text-faint">
@@ -212,6 +228,12 @@ function ManualLanding(): React.ReactElement {
         </div>
 
         <footer className="mt-12 border-t border-border-subtle pt-6 text-2xs leading-relaxed text-text-faint">
+          <p className="mb-2 font-semibold text-text-dim">
+            {t({
+              es: "No es un producto. Es un proceso. Construido por colectivos, para colectivos.",
+              en: "Not a product. A process. Built by collectives, for collectives.",
+            })}
+          </p>
           {t({
             es: "Sin cuenta no se puede entrar al área de trabajo, pero esta página es pública por diseño: compártela con quien quiera entender cómo funciona un colectivo antes de pedir su invitación.",
             en: "The workspace itself needs an account, but this page is public by design: share it with anyone who wants to understand how a collective works before asking for their invite.",